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Analytics/Metrics/Research (24)

Discussions Replies Latest Activity

Whats more effective, word of mouth or the use of digital media?

Although both have obviously got their upsides, which is the more effective way at bringing new business to a company and helping it to gro…

Started by Ross Buchan

4 Jan 4
Reply by Web Outsourcing Gateway

Meet the Big Brother Screening Your Social Media for Employers

Turn off your Twitter feed. Hide your Flickr photos. Remove your YouTube videos. And change your Facebook privacy settings (if you can figu…

Started by JoeM

1 Sep 30, 2010
Reply by LisaF.

Is the Facebook “Like” the next crowdsourcing tool?

Facebook’s “Like” button is becoming much more than a thumbs-up seal of approval. Urban Outfitters is now integrating “Liking” into a socia…

Started by Raji

4 Sep 16, 2010
Reply by Raji

Social Media: So, Are Numbers Important Or Not?

Great article we found:   Followers, Likes, Retweets, Subscribers… Is any of this stuff important? I’m sure you’ve listened to both sides,…

Started by NewMediaSocial

0 Sep 12, 2010

How to Measure Social Media’s Impact on Customer Retention

Do you know if social media is helping you retain your existing customers? In this article I’ll discuss 7 key metrics to measure social med…

Started by Logan

0 Sep 10, 2010

INTERESTING: How do colors affect purchases?

For retailers, shopping is the art of persuasion. Though there are many factors that influence how and what consumers buy. However, a great…

Started by JoeM

0 Sep 2, 2010

Influence is Bliss: The Gender Divide of Influence on Twitter

http://www.briansolis.com/2010/08/influence-is-bliss-the-gender-divide-of-influence-on-twitter/

Started by Robin

0 Aug 4, 2010

How to Measure Social Media Return on Investment for the Complex Sale

Are you trying to figure out how social media is impacting your bottom line? Are you already measuring but not seeing the results you had h…

Started by NewMediaSocial

0 Aug 3, 2010

Who did Google just smack? Performance cheats or traditional media buyers?

http://econsultancy.com/blog/6359-who-did-google-just-smack-performance-cheats-or-traditional-media-buyers

Started by Raji

0 Aug 2, 2010

6 Key Metrics for a Social Media Measurement Dashboard

If you are responsible for the metrics of your site, this might be helpful! http://searchenginewatch.com/3641089

Started by NewMediaSocial

0 Jul 26, 2010

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