Social Media: So, Are Numbers Important Or Not?

Great article we found:

Followers, Likes, Retweets, Subscribers… Is any of this stuff important? I’m sure you’ve listened to both sides, “get more followers” and “numbers are not important”.

There is a lot of noise on both sides, people telling you that numbers are important are usually trying to sell you some kind of software and people telling you they’re not, have 50k followers and get retweeted like crazy. So which one is it?

I’m going to tell you when and why numbers are important, or not.

Let’s take it step by step…