JoeM's Page

You have a Facebook page and now what? How do you draw people to your page? One way is to utilize Facebook ads where you can specifically target your demographic.

Facebook ad are an incredibly powerful tool to promote your Facebook Page or your Facebook Page updates, whether you’re a nonprofit, social enterprise or business.

But only if you use Facebook advertising as part of an overall strategy to:

• Grow your Facebook Page fan…

It's all about influence that will inspire your readers.  There have been several services available to provide some type of method to measure your influence but what do they truly show you? Is the information useful? We all have to use what works for us but the bottom line is that it gives you more data to work with.

How to get rewarded for your influence and online persona may seem like a complex question. Wouldn’t it be novel if you could benefit from…

While social media may today feel mature and fully integrated into our world, we have only seen the start of the changes social technologies and behaviors will bring to our personal and business lives. Profound evolution is coming that will alter how we operate our businesses, buy products, manage money, attain status and establish and protect our identity.…

For those that work with advertising or the creative side of either social media or traditional advertising, this is a great infographic that hits home with some testing of ideas.

AdChop – More Profitable Ad Campaigns

The tablet and mobile market alone is growing and growing fast. As consumers use mobile apps as way to purchase good and services, retailers need to be on top of their game. If this is case, why are so many retailers not focusing on this valuable new market opportunity?

Somo, the independent global mobile marketing agency, has released research into the mobile-readiness…