All Blog Posts (742)

According to an article I found recently, as the job market continues to rise, so may Facebook usage but I see this also happening with the following sites as people look to fill jobs and find jobs:

• LinkedIn
• Google+
• MySpace (yes even this)
• Twitter

These are to fastest and easiest ways to connect.

Below found on All…

This originally started started out as advice to Real Estate professionals but I applied it in some respects so I believe anyone could use this method if you are targeting a local customer.

Discover Your Life Circles

Who is your target customer?  Describe them with at least 3 attributes:

Your target market should be as specific as possible!…

This is an amazing article from NetworkWorld that discusses some of the pitfalls of monitoring the "cloud" to handle customer service issues. It does mention on areas of inconsistencies that I never thought about. There are only 2 point points but they are will taken.

"Customer support organizations…

Because everyone is using social media, there are so many temptations to hurry the process and post as quickly as possible. Every organization at some point can get to the point where something has to be automated. Participating in social media is time consuming, so it’s only natural that people look for shortcuts. However, some shortcuts become disastrous detours, and this is often what happens when a company relies on automation for significant portions of its social…

Directly from AdAge! This is pretty interesting when you look at what they discovered. You can truly tell how powerful Social Media is especially for Live Events.

"Our editorial partner Bluefin Labs, the Cambridge, Mass.-based social-TV analytics company, spent last night monitoring social commentary…

Here are some great ways in which you can turn your social media activities into valuable content. Below are ideas of where you can gather material that you didn't even bother to think of.

A bold claim for today is that social interactions can be a treasure trove for incredible content if (and only if):

B2B marketers use LinkedIn and B2C marketers use Facebook. That’s only logical, right? Conventional wisdom says that B2B marketing simply doesn’t work on Facebook because prospects are socializing. But does this really make sense?

Sheer numbers point to Facebook as a better opportunity for B2B marketers. Facebook blows LinkedIn out of the water in important states like users,…

An excerpt from reCareered's 1/31/12 newsletter that give 6 tips on how to get your resume noticed by screeners' quick visual scans ...



It's a well known fact in the recruiting and HR world that hiring managers/HR reps/recruiters spend an average 15 seconds deciding if you make it to the…

An excerpt from reCareered's 1/30/12 newsletter that asks, What If Your Ex-Employer Has A No-Reference Policy? ...



How can you get references when your ex-employer has a policy against giving references?



It's not just if your old employer won't give references, you also have…

There are so many things about Google we will never understand from Panda to how they are going to implement their +1 in the future and more. So during my research on my quest to find out more, I came across some very interesting findings.

I've noticed an increasing number of ads that no longer send people to the company's sites. Instead, the ads only include a link to the official Facebook page. Sites suddenly look outdated, no longer include the latest information and people stop…

Found this on Econsultancy and had to share! Just can't believe anyone actually approved some of these campaigns! It pays to have a damage control team always ready to bounce and reply to these examples of BAD PRESS!

Whether you’re a small business with a solitary Twitter account, a mid sized agency using the latest monitoring tools, or a huge corporation with a multi-million…

An excerpt from reCareered's 1/26/12 newsletter that asks, Does your email address matter? ...





Some career advice I often give candidates - Your email address is often the very first impression you make as you apply for a job, and the first establishment of your personal…

These are not necessarily trends that are already happening even though that would be nice, but they’re definitely where my head is at and I hope where others are, too.

Here are 6 transformations I hope to see in social media use by business in 2012.

Well Thought out objective-setting

Over the last couple of years, we’ve seen a slow acceptance of companies to develop their objectives for social media. My hope is that this will continue in 2012. That means fewer…

Employers are big chickens.



Especially when it comes to saying, "Thanks, but no thanks".



With all of the risk of lawsuits these days, it's no wonder. But as a candidate, you don't care about employer risk - you care about getting a straight answer.



Chances are you've…

Google+ is not only rising in numbers, but it's a user friendly platform that can also be used for your organization. Many big companies have already jumped in. Check out Macy's page!

Below is a list of reasons to use Google+ for business:

1. You have one for Facebook, so why not one for Google+? Many people use FaceBook for personal reasons and Google+ for better business…

Today, most companies use Applicant Tracking Systems to pre-screen candidates (or MS Office features that mimic basic ATS functions).



These systems, basically resume databases with Google-like search tools, help companies only focus on candidates that meet minimum requirements, from the…

For those of us who use several Google services, you might find that managing them all to be quite a task which led us to review several Google related Firefox Add-Ons. 

Be sure you check the version of your Firefox to make sure it is compatible with your version and doesn't have a conflict with other add-ons.…

What happens after you identify the hiring manager? How do you find their email address?

Recruiters face this issue just about every day - so they have to become experts at finding hiring manager email addresses.

The obvious away to find the hiring manager's email address is to…

Many times small business want to build a website and may not have funds to build an elaborate site to draw attention their businesses. It can become expensive when you want make changes or incorporate additional information about your company.

Below are several sites you can use on your own. You don't need to be a programmer to learn how to use these sites to promote your business. You can always pay a website developer at a later date when you are ready for a more elaborate site,…

According to the YouTube Blog, they will be going through current subscriber accounts to insure better accuracy of viewers.This was to happen on January 12th but has been delayed due to discrepancies. It's not just YouTube but Google search is trying to also clean up the experience for their users.

To quote the…